Concept 2 Sound
Starter Songs
Workshop
Learn how to create custom music for your content — even if you have no music background, no fancy equipment, and no idea where to start.
Use code SYCU10 at checkout to enroll for $37.
Prompt
"Warm neo-soul instrumental with uplifting piano, smooth bass, and subtle drums — optimistic and thoughtful mood, perfect for educational content."
Be one of the first 15 creators to experience this workshop.
To keep the experience interactive, hands-on, and beginner-friendly, enrollment is capped at just 15 participants. Founding cohort pricing is our lowest — future cohorts will be priced higher.
- Only 15 seats available
- Live 2-hour interactive workshop
- Beginner-friendly instruction
- Small-group experience
- No music experience required
- Introductory launch pricing
Launch Price
$47
One-time · No subscription
Claim My SeatUse code SYCU10 at checkout to enroll for $37.
About the Workshop
Give your brand a sound people remember — not just a look.
Your logo catches attention. Your content builds trust. But your sound is what can make your brand instantly recognizable.
In this live, hands-on Zoom workshop, you'll learn how to use AI to create custom music that reflects your unique style and personality — whether you're a content creator, educator, coach, podcaster, livestreamer, or entrepreneur.
No music theory. No instruments. No production experience required. Just your ideas, your brand, and AI as your creative collaborator.
What You'll Leave With
What you need to build your brand's signature sound.
Build the skills—and the soundtrack—to make your brand stand out.
This workshop combines strategy, live demonstrations, and hands-on practice so you leave with more than ideas. You'll develop a repeatable process for creating custom music that fits your brand and content, along with practical experience using it from start to finish.
You'll learn how to:
Build an audio brand with intention
Discover why sound is one of the most overlooked parts of branding and how a recognizable audio identity can make your content more memorable.
Navigate SUNO with confidence
Get a beginner-friendly walkthrough of the platform, from account setup to generating your first custom track.
Create music that sounds like your brand
Use the SOUND Framework to translate your brand's personality into music you'll actually want to use across your content.
Write better AI prompts
Learn how to craft prompts that consistently produce music aligned with your style, audience, and goals—instead of relying on trial and error.
Watch the creative process in action
Follow along as we build podcast intros, livestream themes, and background music from scratch while breaking down the decisions behind each prompt.
Create your own custom music during the workshop
Apply what you've learned by creating an intro theme, background track, and signature sound you can begin using immediately.
Use your music strategically across your content
Explore practical ways to integrate your custom music into TikTok, YouTube, podcasts, livestreams, online courses, Instagram, and more to create a more consistent brand experience.
Use AI responsibly and ethically
Gain a practical understanding of AI music ethics, licensing considerations, and best practices so you can create with confidence and integrity.
Is This Workshop Right for You?
Built for creators, educators, and entrepreneurs — no prior music experience required.
If you're creating content, building a business, or growing a personal brand and want your audience to recognize your sound as quickly as they recognize your name, this workshop is for you.
Whether you're just getting started or you've been creating for years, you'll learn a simple, repeatable process for creating custom music that feels authentic to your brand—without needing music theory, production skills, or expensive software.
TikTok creators, YouTubers, livestream hosts, podcasters, influencers, and streamers who want a signature sound that makes their content more memorable.
Teachers, trainers, course creators, consultants, speakers, and coaches looking to create a polished, professional audio experience across lessons, presentations, and online content.
Small business owners, nonprofits, agencies, and community organizations that want custom music for marketing, events, videos, podcasts, and branded experiences.
Authors, artists, designers, and other creatives who want to explore AI music as a new way to express their ideas and strengthen their personal brand.
No prior music experience required. If you can describe the kind of sound you're looking for, you can learn to create it.
What's Included
Everything you need to keep creating long after the workshop ends.
This isn't just a live demonstration—it's a complete learning experience designed to help you build confidence, develop a repeatable creative process, and continue creating custom music for your brand long after the Zoom session ends.
Your registration includes:
- Live 2-hour Zoom WorkshopA hands-on, interactive workshop where you'll learn the complete process for creating custom AI-generated music that aligns with your brand.
- Live Q&A SessionAsk questions throughout the workshop and receive guidance as you build your own audio brand.
- Brand Sound WorksheetUse the same guided worksheet we'll complete during the session to define your brand personality, musical direction, audience, and creative goals.
- SOUND Framework Reference GuideA practical resource you can return to whenever you're creating new music for your content.
- Prompt Writing GuideLearn how to write stronger prompts that consistently produce music aligned with your style, audience, and creative vision.
- AI Music Ethics & Best Practices GuideA concise reference covering responsible AI use, licensing considerations, and practical guidelines for creating with confidence.
- Workshop ReplayRevisit the workshop after the event to reinforce what you've learned and recreate the demonstrations at your own pace.
- Bonus Resource PackReceive a curated collection of recommended tools, reference materials, and ready-to-use prompt examples to help you continue experimenting and building your audio brand.
Workshop Agenda
A focused, live learning experience built around creating — not just watching.
This interactive workshop is designed to take you from the fundamentals of audio branding to creating your own custom music with AI in a single session. Each segment builds on the last, combining strategy, live demonstrations, guided practice, and real-world applications so you leave with both practical knowledge and finished audio assets you can begin using right away.
- Meet your instructor and fellow attendees
- Review the workshop goals and roadmap
- Explore how custom music can strengthen your content and brand
- Understand the role sound plays in building a memorable brand
- Explore examples of effective audio branding
- Learn how music reinforces recognition, consistency, and audience connection
- Learn the core features found in today's leading AI music platforms
- Understand the music creation workflow from idea to finished track
- Generate your first custom piece of music using AI
- Learn a practical framework for translating your brand into music
- Define your style, desired audience experience, brand personality, and content goals
- Complete your Brand Sound Worksheet
- Watch complete music projects created from start to finish
- Learn how prompt choices influence musical results
- See examples for podcast intros, livestream themes, and background music
- Create your own intro theme, background track, and signature sound
- Apply the workshop framework with guided support
- Leave with custom music created during the session
- Explore AI music ethics and responsible creative practices
- Review licensing and commercial-use considerations
- Learn best practices for using AI as a creative partner
- Discover practical ways to use your music across short-form video, long-form video, podcasts, livestreams, online courses, presentations, websites, and more
- Develop a repeatable workflow for creating new music as your brand evolves
- Get your questions answered
- Review key takeaways and recommended next steps
- Leave with a clear plan for continuing to build your brand's signature sound
Shana Like Dana
Workshop Facilitator
Meet Your Instructor
Learn to use AI as a creative tool—not a replacement for creativity.
Shana Like Dana, also known as Something You Can Use, is an AI educator and content creator who helps people use emerging technology with confidence. Her workshops are designed to make AI practical, approachable, and immediately useful, empowering creators to turn ideas into real-world results.
In this workshop, you'll learn a simple, repeatable process for creating custom music with AI tools, building a recognizable audio brand, and producing tracks you can use across your content.
Focus
AI for creators
Style
Hands-on, warm
Superpower
Making it click
"You don't need to be a musician to create music that sounds like your brand. You just need a clear vision, the right process, and a willingness to experiment."
Reserve Your Seat
Founding Cohort · $47
Introductory pricing for our first 15 students. Future cohorts will be priced higher.
🎉 Founding Cohort
Concept 2 Sound: Starter Songs Workshop
Sat, Aug 8, 2026 · 4–6 PM CST · Live on Zoom
$47
one-time
Use code SYCU10 at checkout to enroll for $37.
- Limited to 15 participants
- Live 2-hour Zoom workshop
- Beginner-friendly instruction
- Brand Music Worksheet
- Replay access included
- No music experience required
Pricing is expected to increase for future cohorts. Payments processed securely.
FAQ
Everything you need to know before you register.
No. You can follow along with a free account. A paid plan gives you more generations, but it's not required to get value from the workshop.
NOTE: It will be required in the Deep Edits workshop (just in case you plan to take it in the future).
Yes — you'll want to create your free account before we begin so you can follow along in real time. Use this link to sign up. Bonus: when you sign up through this link and create 10 songs, you and Shana both receive 250 free credits (limit of 2,500 credits per person). It costs you nothing extra — just a nice perk for joining using Shana's invite link.
No. This workshop is designed specifically for complete beginners.
Yes, all registered attendees will receive the replay recording within 24 hours of the live training.
You will receive the Zoom link and session materials via email the day before the live training session.
By the end of the session, you will have created signature intro, outro, and transition songs — plus a repeatable process for making more anytime you need it.
Absolutely. Coaches, educators, and small business owners get just as much value from having a recognizable sound as full-time creators do.
Yes — check out Concept 2 Sound: Deep Edits, our advanced session for refining and customizing your sound further.
Ready to give your brand
a sound of its own?
Only 15 seats in the Founding Cohort. Once they're gone, they're gone.
Reserve Your Seat — $47Use code SYCU10 at checkout to enroll for $37.